The most valuable brands in the world: the 10 best Amazon: $416 billion. A famous or well-known brand is a trademark that, in view of its widespread reputation or recognition, may enjoy broader protection than a common brand. While some courts may use the terms well-known and famous brands interchangeably, there is a difference between the two. While most countries recognize famous brands, there can be confusion and sometimes disagreement about what constitutes a famous brand versus a well-known brand.
Famous brands enjoy a wide scope of legal protection because they are more likely to associate and remember in the public mind. There are many factors that a court will consider in determining whether or not a specific brand has the degree of recognition to make it famous. If you need help learning more about famous brands and how you can get famous brand status, you can post your legal need on the UpCounsel marketplace. Famous brands are those that have an immediate connection in consumers' minds to a specific product or service and the source of that product or service.
On the contrary, a famous brand is considered to be a brand that is well known and has a high degree of reputation associated with it. These brands are famous to the general public because the name or symbol is familiar to the public, regardless of whether certain people buy that product or not. A brand is considered famous under the Lanham Act if it is considered widely recognized in the United States. We support the effective enforcement of well-known brands around the world and are committed to helping governments meet their international treaty obligations to protect famous and well-known brands.
In addition to these reasons, in certain cases, the owner of a well-known brand that reaches the level of fame may bring an action against another use of the trademark in the United States. Businesses can benefit greatly from a famous brand, as consumers often rely on symbols to identify the quality they are looking for in a product or service. While some additional efforts and resources may be required to prove that your brand is famous, this legal status can offer a brand a broader scope of protection and provide additional causes of action. This refers to the use of a famous brand in connection with goods or services of poor quality or unpleasant nature.
